B2B Marketing
for Software Companies
Treat yourself to a WOW!
Agency for Software and resellers
Software Companies
Software companies small and big face challenges of customer awareness and receiving sufficient leads to fuel their business. Coupled with sales execution to bring the deal home.
Resellers / System Integrators
Align your marketing with your principal to not double down on spending but complemented each other. The vendor does the awareness and you do the reach out and conversion.
Best Agency for Software related Businesses
- BEST WEBSITE FOR SOFTWARE BUSINESSES
- SEO & LOCAL SEO FOR SOFTWARE BUSINESSES
- E-MAIL-MARKETING – NEWSLETTER
- CONTENT-MARKETING
- PAID-ADS - DIGITAL PROMOTION
- SALES SUPPORT
Web Design & Website
A state-of-the-art website that converts, looks fantastic, and is optimised for mobile devices. It can be expanded at any time with new pages and features like a "AI" newsletter, your own blog, and landing pages. Visible, scalable, and customisable!
80% Search for information about products or services online
Top-Google-Ranking
Top ranking for search terms that your target customers use. SEO, local SEO, on-page and off-page optimisation for a new or existing website. Integration of schema markups so that Google understands the page correctly and presents it above! Citations and backlinks for domain authority.
Customer loyalty & more leads
Created a powerful database of hot leads, with people who want to stay up to date. Promote the company whenever desired! Increase customer loyalty and maximise the opening rate through A/B testing.
4400% ROI von E-Mail-Marketing
Email is the third-highest owned media platform B2B marketers used to distribute content in the past 12 months. (Content Marketing Institute, 2022)81% of B2B marketers say their most used form of content marketing is email newsletters. (Content Marketing Institute, 2020)
Wide Reach & Strong Brand Recognition
Position yourself as an expert to gain the most attention. With a content strategy, there’s always something new to report. Gain additional visibility and increase relevance for search terms.
Clicks & traffic boom. Immediately!
From 0 to 100 and immediately with the operation at the top of Google, Facebook and Linkedin. Perfectly bridge the time until search engine optimisation works. Or as an ideal advertisement for targeting desired customers and additional projects!
Used with the right tactics, make sure to complement the big Boyz and find your niche. We help you to run your ads targeted so money is not wasted.
LEAD -> SALES
We support selected clients on sales engagement. Marketing is one topic but sales can be another challenge. Make sure you get trained sales people in part time or full time that are aligned to your revenue or net new name goals.
Free Audit And Analysis
Free check-up for your website.Discover the search terms & weaknesses of the competition.
Create effective content. Everything for a top Google ranking!
Online Marketing Agency For Software Companies
100% Free Start
1) Free Support.
Would you finally like to know the current status of your craft company in terms of SEO and online reach? Rely on a free digital check-up for the website now and benefit from valuable free tips and recommendations. No risk and no cost!
2) Discuss The Marketing Plan.
You have decided and we should help! Let's discover together what makes the craft business unique and better than its competition. Together we define the unique selling point and value proposition. Based on check-up & conversation, you will receive a tailor-made roadmap that leads to success!
3) Double Hot Leads!
Now that you have given the starting signal, ideas are brought to life. From the website to the content. From Google My Business to Google Ads. Everything that the craft is driving forward now becomes reality! Hot leads double and traffic becomes new customers. Part I of our success story?
Our customers love us
Melissa P
“As easy as HubSpot CRM is to implement and the free versions you can use immediately, we did find that some of our contact fields were more complicated to set up. Thankfully, we had digitus to help. We passed our Excel sheets to digitus and they consolidated the data into one centralized database for us,” Melissa says.
With digitus’ help, APM could plan for future scalability.
“The biggest upside of having a partner is that they understand the system so much better than us and helped us implement HubSpot in the most effective way.”
She adds, “They planned out our infrastructure in such a way that contacts belonging to the same company are linked together intuitively, which streamlines how we manage our sales pipeline, service tickets, and so on.”
Wohlfahrt, G
This is how projects have to run :-)
Building Materials, F.
Great partner for SaaS companies
Frequently Asked Questions
Why is marketing important in the business?
Marketing in the software is essential to get in touch with potential customers and to make your business known in. The times when a flyer is enough are over. As a software agency, we understand the importance of targeted marketing initiatives that specialise in both opening up new customer circles and expanding existing customer relationships. Effective marketing creates a strong branding and increases the brand value of your company.
A full-service advertising agency knowing the details can help you to advertise in a targeted and effective manner in order to ensure long-term success.
How long do I have to do digital marketing as a software company?
The duration of your digital marketing measures, especially in times of the Internet, depends heavily on the specific goals and needs. Would you like to improve your Internet presence, optimise your ranking in search engines or become better known as a local specialist? A cooperation with an agency that specialises in the software landscape can be the ideal start.
The results may vary depending on the measure and objective. It often takes a few months for significant successes to become visible. For a continuous expansion of your customer base or competitive advantage, a long-term partnership with a software agency is recommended. We attach great importance to tailoring your marketing strategies to your target group in the best possible way and to act as a source of inspiration for your software company.
How much does online marketing cost for software businesses?
How can you do online marketing yourself?
You can also take online marketing into your own hands. These include search engine optimization, social media, newsletters, Google Ads and many other techniques. Special software for keyword research (e.g.Semrush) and the creation of SEO-optimized content is important. This is the only way you can reach the target customers in your industry.
The embedding of plug-ins and technologies, online calculator, etc., can give your software business advantages. For all extensions, also pay attention to the corresponding cookie guidelines, which visitors must accept in order for the functions to be guaranteed.
You can look at HubSpot to scale your marketing in an easy and self managed way.
With a consultant and a permanent contact person who works on your behalf, it will be more effective. Someone who has experience in dealing with digital advertising and takes care of the planning for you.